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Paradox of Choice: Satisficing vs Maximizing
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The book 'Paradox of Choice' by Barry Schwartz explores the concept of having too many options and the impact it has on decision-making. The main insight is that when we consider every option, we may technically make a better choice, but we will feel worse about it because we're too aware of all the other choices we could have made. The advice from a psychologist who has studied decision-making extensively is to choose to satisfy rather than maximize. Satisficing means choosing something that is good enough, while maximizing involves deeply analyzing every option. People who satisfy feel better about their decisions because our brains are wired to feel better when we make a decision, stick with it, and don't obsess over finding the best possible choice.
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