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#206: How I’d approach hosting in-person events

Creator Science

NOTE

Finding the Optimal Event Size: A Balancing Act

A successful event requires careful consideration of its size. There's a hypothetical optimal range for attendance that favors smaller gatherings for intimate experiences and larger groups for broader engagement, with a potentially awkward middle ground. For instance, at 150 attendees, personal interactions diminish, impacting the experience. If aiming for larger events, one must think strategically about ticketing, community engagement, and financial sustainability, mindful that initial years may not yield profits but can serve as important brand-building opportunities. Ultimately, defining the purpose and structure of the event is crucial in deciding its scale and model.

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