AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min snip
Know Your "Enemies" — A Practical Guide to Competitive Intelligence
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
Understanding Competitors and Competitive Tiers
Language plays an essential role in how we perceive competitors; competitors are entities that can replace or be replaced by our business. Direct competitors are those impacting revenue the most, while tier two competitors could be smaller but impactful in some way. It is crucial to assess the level of threat posed by each competitor to understand their significance and impact on the business.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode