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SPI 773: How to Write GREAT Copy in Today's World with Ray Edwards
The Smart Passive Income Online Business and Blogging Podcast
Understanding the Pastor Framework for Influencing People
The Pastor framework is an acronym that stands for Person, Problem, and Pain. It emphasizes the importance of knowing everything about the person you are trying to influence, the problem you can help them solve, and the specific pain they feel. By understanding the way individuals experience their pain and addressing it accordingly, one can effectively persuade them to take a desired action. This approach involves selling based on what people want while ensuring that they also receive what they need.
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