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Prioritize Big Rocks over Sand, Pebbles, and Snippets
The key insight from the excerpt is to prioritize important tasks, or 'big rocks', over less important ones such as 'sand' (meetings, emails, distractions), 'pebbles' (smaller tasks), and 'snippets' (minor activities). By identifying the big rocks for the quarter or week, like recording a podcast or writing a newsletter, and scheduling them first, one ensures they have dedicated time for essential tasks, fostering consistency and productivity. Scheduling smaller tasks and managing distractions effectively helps in maintaining focus on the important strategic initiatives and content creation.