362: How to Build a Brand People Love: Red Antler
The Foundr Podcast with Nathan Chan
00:00
Starting with a Strong Idea for Building a Great Brand
A strong brand starts with a great idea or strategy, not just aesthetic choices. Jumping into aesthetics without a clear idea can result in a shallow brand. It's crucial to focus on a unique concept that the brand wants to own before diving into visual elements.
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Transcript
