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Ralph and Kasim go on a Field Trip - The 5 Biggest Marketing Opportunities For 2024(MATG)
Perpetual Traffic
The Magic of Brand Marketing in Performance Marketing
Approaching brand marketing and performance marketing as interconnected components is crucial for success. A slide showing regions served, awareness levels, and return on ad spend demonstrates a strong correlation between higher awareness and lower ad costs, resulting in significantly higher ROI. This emphasizes the relationship between brand and performance marketing and the necessity of a diversified marketing approach for success.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode