AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
4min snip
Microsoft Volume II
Acquired
Microsoft's Enterprise Agreements and OEM Business Model
The key to enterprise for Microsoft is backward compatibility, promising to support modifications and software versions used by enterprises. In 2007, 40% of Microsoft's revenue came from multi-year enterprise agreements, and an additional 15% from single-year agreements. The OEM business model was transformational for Microsoft as it provided a gross margin of 75% compared to 29% from box software sales. Selling through OEM channels allowed for scalability and increased profits without additional effort. By 2007, 85% of Microsoft's business came from enterprise sales of EA or OEM, showcasing the strategic importance of these models.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode