59sec snip

Founders cover image

#5 Steve Jobs

Founders

NOTE

Prioritizing Product Innovation over Profits

The core focus should be on creating exceptional products that fulfill customer needs, not just generating profits. Understanding and anticipating customer desires before they do is crucial, as customers may not know what they want until it is presented to them. This approach requires a visionary mindset that goes beyond traditional market research and aims to create products that customers will love even if they haven't articulated this need themselves.

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