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3 Signs It's Time to Transform Your Core Business
HBR On Strategy
Unlock Growth by Identifying Hidden Assets
Hidden assets within a company are underutilized resources that can redefine its core business and drive new growth. While not entirely concealed, these assets often possess unique properties that allow businesses to perceive their value and potential in ways that were previously overlooked. Companies like DeBeers exemplify how recognizing and leveraging these hidden assets can lead to significant advantages, revealing opportunities for expansion and innovation that were not initially apparent.
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