Want to create an irresistible offer? Follow these cheat codes: 1) Personalize the attention level, from one-on-one to one-to-many. 2) Choose the level of effort required, from DIY to done with you or done for you. 3) Decide the delivery medium, like in-person, phone, email, or chat. 4) Determine how users will consume recordings: audio, visual, or written. 5) Set response time and availability. 6) Test extreme scenarios, like offering 10x the price or making it valuable at one-tenth the price. Remember to solve all perceived problems to close every sale!
“Most things that are hard to sell are typically easy to fulfill.” In this episode, Alex (@AlexHormozi) discusses the thought process behind creating a Grand Slam Offer, and shares tips on turning problems into solutions. Listeners will learn how to identify dream outcomes, list problems, and create solutions that provide tremendous value to prospects.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Get your own copy of the book at acquisition.com/books
Timestamps:
(0:29) - Thought Process
(4:24) - Value Offer Part 1: Problems and Solutions
(14:28) - Value Offer Part 2: Trim and Stack
(19:12) - Enhancing the Value They’d Be Stupid To Say No
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