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Coaching Session: Tips from a Newsletter Pro — with Josh Spector of For The Interested

Send & Grow by SparkLoop

NOTE

Seize the Moment: Price Increases Can Drive Growth

Raising prices by small increments can significantly enhance business income without risking customer loss, as many clients will likely remain even with a 10 percent increase. This strategy is considered a low-risk lever for growth. Additionally, announcing a future price increase generates urgency, leading to a surge in sales just before the hike, effectively turning price adjustments into sales opportunities. This approach, often termed the 'anti-sale', encourages customers to buy now before prices rise, presenting a compelling tactic for immediate revenue boosts.

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