
016: Two Income Streams You're Not Thinking About (with Terry Rice)
The HeyCreator Show
00:00
Maximizing Value in Sponsorship Proposals
When creating sponsorship proposals, it is essential to think beyond the core offer and consider additional value that can be provided. By offering different tiers of sponsorship with various benefits, one can increase the perceived value and set strong anchor points. This approach allows for maximizing the value of each tier and justifying higher prices. Including tactics like hosting webinars and gating access to evergreen content can also help generate leads and drive traffic to landing pages, creating a comprehensive strategy to monetize partnerships effectively.
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