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$100M Offers Audiobook Part 7 | Ep 585
The Game w/ Alex Hormozi
Crafting an Irresistible Offer
Crafting a compelling offer involves combining power components such as discounts, exclusivity, and urgency. Experiment with different combinations to create a unique and desirable offer that stands out in the market. Test multiple names for your offer and use the winning name as a control to compare against new ones. Utilize the magic headline formula to name sub-items and bonuses, enhancing the perceived value of your offering and resonating with your prospects.
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