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S8 E4: The Dirty Truth About Fad Products (We're Looking at You, Prime Energy)
Limited Supply
Focusing on creating good content leads to long-term success
Brands that focus on creating quality content can achieve long-term success by adapting to changing trends and platform requirements. Red Bull successfully differentiated itself by creating great content, leading to a strong following. Despite changes in the digital landscape, their commitment to quality content has kept them relevant and successful, surpassing other energy drink brands in sales. By evolving from a fad into a sustainable business, they have demonstrated the importance of prioritizing content creation over audience size.
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