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3 Email Marketing Hacks That’ll Make You Slap Yourself For Not Knowing Them Sooner
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Strategic Insights into Tailored Onboarding Sequences and Engagement Practices
Tailored onboarding sequences should aim to personalize the communication with new leads, transitioning them into active engagement. Utilizing different onboarding sequences based on the lead source can optimize the onboarding experience. Immediate delivery of the first email after sign-up is crucial, with the channel preference guiding whether to start with a text message or email. Including a phone number in the form fields can enable diversified communication. In the onboarding sequence, always aim for a clear call to action in each message to drive engagement. Having a systematic workflow for responses to these calls to action can enhance lead nurturing and conversion rates.
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