Ep. 266: Take Control of Your Technology Habits
Deep Questions with Cal Newport
Focus on What You Have to Say, Not the Channels
The common mistake people make when trying to become content producers is focusing on optimizing channels like Twitter, YouTube, and paid email newsletters before figuring out what they have to say. The key is to start by finding something that they are the right person to talk about and that a non-trivial group of people will be engaged in. This is the hard part and requires significant effort, but it's crucial for success as a content producer.
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