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Investing in Marketing & Analytics: Mark Stouse, Chairman & CEO, Proof

The Real Chemistry Podcast

NOTE

Do Less Better Than More Things Bad?

Always do fewer things better than more things bad./nReal-time platforms like Proof can provide relevant information to help direct decision-making./nData, analytics, and intelligence are necessary to identify the most important tasks and eliminate non-helpful ones./nAlign actions with business KPIs and objectives./nAvoid getting lost in the wilderness and ensure GPS is always working./nAsk others for their questions and frame the analysis around answering those questions./nCollaborate with sales teams and C-suite to understand their questions and provide satisfactory answers./nA GPS can only help if you know where you're going./nThe podcast is hosted by Mark Stus, CEO and founder of Proof Analytics, and features Jim Weiss, chairman and founder, as a guest./nNew episodes of the Real Chemistry Podcast are released every Thursday./nListeners can subscribe to the show on various platforms such as Apple Podcasts, Spotify, Stitcher, and iHeartRadio via the Health Podcast Network./nFor more information, visit realchemistry.com.

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