How Do You Manage That Risk?

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The only thing that gets you revenues is a compelling value proposition for a set of customers. And what i see companies doing to too great an extent, is to focus more stringently on the revenue side. It's not by laying out initiatives, figuring out exactly what the costs of those are and hoping that the revenues are going to show up.

The most successful leaders are always looking for an edge. It could be a competitive edge for their organizations, their teams, even themselves. One of the most effective ways to gain that edge is to notice what others miss. It’s about rethinking accepted wisdom around things like, strategy, planning, and execution. This week’s guest, Roger Martin, is someone who brought that kind of critical thinking to his own successful business and who now brings it to leaders around the world. He shares what he’s learned in his latest book, A New Way to Think: Your Guide to Superior Management Effectiveness. Whether you’ve recently moved into a management position or you’ve been leading for decades, this is a practical and thoughtful resource. It’s a guide to rethinking many of our assumptions about management and leadership. Episode Links John Dewey Randall L Stephenson Isadore Sharp Roger Martin on the Efficiency Myth The Upside of London Tube Strikes Power: Why Some People Have It and Others Don't by Jeffrey Pfeffer Roger Martin on Medium The Team Learn more about host, Gayle Allen, and producer, Rob Mancabelli, here. Support the Podcast If you like the show, please rate and review it on iTunes or wherever you subscribe, and tell a friend or family member about the show. Subscribe Click here and then scroll down to see a sample of sites where you can subscribe.