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"Turpentine VC" | Venture Capital and Investing  cover image

E19: Union Square Venture’s Rebecca Kaden on How the Firm Develops Their Theses

"Turpentine VC" | Venture Capital and Investing

NOTE

The Role of Human Decision Making in Investment

The key to achieving excellent returns in investment is human decision making, rather than just market share or market momentum. The ability to have a hypothesis and invest behind it, especially when others do not believe, is crucial. Simply chasing each other in the market will optimize prices, but not returns. The speaker's goal is to be one of the very best venture investors of their generation, and they believe that this is only achievable by making investments in non-obvious ideas that others do not believe in, rather than simply following the market or its momentum.

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