41sec snip

The Social Radars cover image

Eddy Lu, Co-founder & CEO of GOAT

The Social Radars

NOTE

Creating Opportunities through Initiative

By taking initiative and creating a serendipitous opportunity, the entrepreneurs from LA seized the chance to hand-deliver expensive sneakers to a potential customer in San Francisco. This proactive approach not only allowed them to meet the customer but also led to insights about the customer's interest in stylish sneakers and a competition with Jack.

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