
Steve Jobs: The master of persuasion (part 1)
Nudge
00:00
Reframe the Problem
Steve used reframing to approach the problem differently, emphasizing the impact on saving lives to motivate Larry to work on the Mac's boot-up time. By highlighting the time-saving implications for millions of users, Steve transformed the issue from a minor inconvenience to a significant opportunity to make a substantial difference in people's lives.
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