#164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard) [Greatest Hits]
Creator Science
Crafting Compelling Content Through Visual Strategy
To create engaging content, begin by categorizing ideas based on their themes, such as explainers or interviews. Focus on developing visually appealing thumbnails that entice viewers, while ensuring they represent the content accurately. Analyzing successful thumbnails and noting what resonates can help in creating fresh, captivating visuals. Use a notepad to curate titles and headline ideas that align with audience interests. Consistently refine your approach by observing what has worked well in past videos, adapting and innovating to provide unique insights and practical tips that viewers may not have encountered before.
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