**Onboarding: Set Expectations, Affirm Choices **

Running experiments within a community creates a valuable learning environment, particularly when members document and share their results. To foster participation, it is essential to set clear expectations about sharing experiments during the onboarding process, which acts as a motivating factor for members to engage in this time-intensive activity. By prescriptively outlining that sharing is a core component of membership on the sales page, individuals are more likely to commit to this practice. Additionally, it is crucial to affirm these expectations post-purchase to reinforce the member's decision and validate their choice. Providing guidance on how to maximize their experience with the community empowers members to realize their initial optimism and expectations. This approach ensures that members not only feel confident in their engagement but also understand the practical steps necessary to achieve their goals within the community.