Creator Science

#216: A hidden opportunity that can give you an edge [Voice Memo]

25 snips
Oct 4, 2024
Dive into the significance of effective onboarding for creators. It’s all about enhancing customer experiences and boosting satisfaction. Discover how clear expectations can cultivate strong community engagement and foster lasting relationships. This episode reveals the hidden opportunities in onboarding that can set you apart in the creator economy.
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INSIGHT

Onboarding's Broad Importance

  • Onboarding is crucial for any experience a user opts into, not just memberships.
  • It ensures user success, positive experiences, advocacy, and ongoing customer engagement.
ADVICE

Setting and Affirming Expectations

  • Pre-set expectations of how users should engage, even before they join or purchase.
  • Affirm their choice post-purchase and guide them on maximizing value.
ANECDOTE

The Lab's Onboarding

  • Brian updated his membership's onboarding with step-by-step guides and videos.
  • This shows new members exactly how to use the community and get the most out of it.
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