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The Diary Of A CEO with Steven Bartlett cover image

The Leading Body Language & Behaviour Expert: Manipulation Tricks The Military Use! 5 Signs Someone Is Lying To You! This Is Making You Less Likeable - Chase Hughes

The Diary Of A CEO with Steven Bartlett

NOTE

Identify Problems to Validate Solutions

Products must clearly articulate the problems they solve to gain trust and relevance. When a product fails to communicate its value, it raises significant concerns about its usefulness. Successful brands, like DoorDash and Amazon, transparently express the problems they address, proving their market relevance. In contrast, products that cannot define their impact, such as Apple Vision Pro, create uncertainty and apprehension among potential users.

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