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How I Built This with Guy Raz cover image

YouTube Creator and Cookbook Author: Rosanna Pansino

How I Built This with Guy Raz

NOTE

The Challenges of Producing Food Shows and YouTube Algorithm Evolution

Producing food shows is costly and time-consuming due to the extensive preparation involved. The speaker highlights the significant investment required, mentioning that Martha Stewart had seven full-time chefs for her cooking show. They express the difficulty of producing such content without substantial financial backing. Additionally, the speaker discusses the evolution of the YouTube algorithm, noting how it has become more intricate over time. Initially, YouTube growth was organic and natural, but now the algorithm is complex, requiring creators to meet specific metrics to have their videos reach their audience. This shift in the algorithm's sensitivity contrasts with YouTube's earlier days when content discovery was more organic.

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