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E035: 2024 Marketing Predictions, December Sales Check, Marketing Mix, US Economy & More

OPERATORS

NOTE

Offline Word of Mouth and Credit Card Companies

Word of mouth often occurs offline during real-world interactions, such as at a friend's house or while out for drinks or dinner. Physical product recommendations typically come from offline interactions. Credit card companies could provide valuable insights by analyzing transaction data to show geographic density of purchases for products or brands, allowing businesses to target areas where their products are gaining popularity.

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