Revenue Champions cover image

15: A Josh Braun masterclass in bringing a completely cold prospect to a yes with Josh Braun, Founder @Josh Braun Sales Training

Revenue Champions

NOTE

Creating Comfort for Truth and Practicing Objections

Creating an environment where prospects feel understood and comfortable to tell the truth is crucial to avoid wasting time chasing false leads. Instead of using tactics to get what you want, focus on getting to the truth. Practicing objection responses is vital as many people struggle with knowing what to say when faced with objections, similar to how practicing math flashcards helps improve skills before applying them in real situations.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner