The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20 Sales: How To Structure The Interview Process for All Sales Reps, The Must-Ask Questions When Identifying Potential Sales Talent & The 3 Biggest Mistakes Founders Make When Hiring Their First Reps with Lauren Schwartz, VP of Enterprise Sales @ Fivetran

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

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How Do I Make Them Uncomfortable Again?

An early sales rep should start with an outside in perspective. The types of questions are always open ended, he says. "You don't want to lead with yes, no questions because you'll miss the opportunity to really uncover some good understanding"

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