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The Consequences of Airbnb's Unique Access to Supply
Airbnb has disrupted the hotel industry by acquiring demand from travelers and retaining them as customers, instead of relying on Google for search. This unique access to supply has allowed Airbnb to dominate the market. However, it may be challenging for other hotel businesses to replicate this success due to the commoditized nature of the industry and the abundance of inventory on various channels. It's also important to consider the significant investment required to achieve this scale of operations. Can they achieve the same level of conversion as Airbnb?