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Why Americans Live 10-15 Years Less Than Other Countries w/ Dan Buettner | EP #107
Moonshots with Peter Diamandis
Creating Maniacally Delicious Plant-Based Frozen Bowls
A new line of frozen bowls named Zone Kitchen offers a solution to the challenge of making healthy food both appealing and convenient. It addresses the overwhelming prevalence of processed foods in grocery stores by focusing on 100% plant-based options that are not only nutritious but also delicious. The bowls, available in Whole Foods and other grocery stores for under $8, received acclaim for their taste, with Nielsen ranking them among the top sellers shortly after launch. Zone Kitchen distinguishes itself by prioritizing high-quality ingredients, expertly crafted sauces with low sodium and no added sugars, and cooking methods that preserve the texture and flavor of the food, leading to a 'symphony of deliciousness.' This approach not only makes healthy eating easier but also economically viable compared to typical fast-food options.
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