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**Confronting Discomfort addressing problematic employees. Avoiding Mediocrity in Business. **
Small business owners often rely on luck when hiring employees, while big business owners have a low tolerance for mediocrity and continuously search for exceptional talent./nMany small business owners settle for mediocre employees, which hinders their growth potential./nThe most successful business owners are willing to have difficult conversations and confront discomfort in order to achieve growth./nThe ability to confront discomfort is a key determinant of success for CEOs./nBoth male and female entrepreneurs need to prioritize confronting discomfort rather than relying on physical feats or external displays of strength.