Success in Creating Hit Games and Gaining Leverage in Retail Negotiations

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The speaker describes how their team created multiple back-to-back hit games, gaining leverage to negotiate with major retailers. This success allowed them to scale and flourish, selling over 65 million units worldwide. They also highlight the ongoing impact on the games industry and a surprising encounter with a co-creator.

What lessons can business leaders learn from the games industry? Elan Lee, co-founder of Exploding Kittens Inc., joins Reid Hoffman to discuss how Exploding Kittens became one of the most successful Kickstarter campaigns of all time. Elan shares how creativity and diverse expertise were essential for scaling a potential one-off success into a prolific games studio. And he reveals how he cultivated a community by transforming casual colleagues, partners and customers into key stakeholders.

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