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Ask Steph: I have so many ideas, so how do I choose?
Imperfect Action
Selecting and Testing Business Ideas
When considering multiple business ideas, it is essential to analyze the best format to solve the problem - is it through one-on-one, group, or self-paced offerings? Narrow down the options into tangible offers and then select one idea to focus on. Testing the chosen idea before fully committing is crucial. The testing phase should involve gauging if people are willing to pay for the proposed product or service. It is advisable to start testing with the idea that is easiest to implement, such as reaching out to the existing audience with a simple offer first.
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