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Episode 285: Beyond the Dollar: Crafting the Right Sales Compensation Plan with Reese Bacon

The B2B Revenue Executive Experience

NOTE

Aligning Compensation with Business Goals

Using compensation plans effectively can serve as a management tool in achieving business objectives. Leaders must actively manage employees rather than solely relying on the compensation plan. It is crucial to align compensation with company goals to drive desired behaviors and outcomes. Top-down goal setting is a common practice in many companies to ensure alignment with business objectives.

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