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Nike
Acquired
Nike Principles for Success
Nike's principles according to Rob Strasser in 1977 are: our business is change, we are on offense all the time, perfect results count not a perfect process, this is as much about battle as about business, assume nothing, live off the land, your job isn't done until the job is done, dangers include bureaucracy, personal ambition, energy takers versus energy givers, and knowing our weaknesses, don't take on too many things, it won't be pretty, and if we do the right things, we'll make money almost automatically
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