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601. Multitasking Doesn’t Work. So Why Do We Keep Trying?

Freakonomics Radio

NOTE

The Unfinished Task Deepens Memory

The Zygarnik effect illustrates that interruptions while completing tasks enhance memory recall for those tasks, as unfinished items linger in our minds and create anxiety. This suggests that the drive to multitask may stem not only from a desire for productivity, but also from an underlying need to alleviate the tension associated with unresolved tasks.

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