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Episode 9: #9: Kevin Dorsey of ServiceTitan — Practice? We Talking About Practice?

Sales Leadership Podcast

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Building a High-Performance Culture and Customer Knowledge

Establishing a high-performance culture involves setting clear communication expectations from the hiring process, including upfront discussions on communication styles, admitting mistakes openly to encourage others to do the same, and asking insightful questions to ensure authenticity. The foundation is based on coaching, communication, and trust. Additionally, customer knowledge is crucial for rapid growth and scaling, focusing on understanding customers' personas and job roles to enhance messaging effectiveness, which is often overlooked in the industry.

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