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#204 John Bragg: The Blueberry Billionaire
The Knowledge Project with Shane Parrish
Master One Craft and Expand Wisely
Focusing on mastering a specific product until achieving significant success allows for effective scaling and growth. By maximizing production capabilities in one area, businesses can then strategically transition to other products, leveraging existing resources and knowledge to maintain continuous operation. Avoiding the temptation to diversify prematurely is crucial, as many fail when they overreach after initial success. The transition from one season's product to another, like blueberries to carrots, illustrates the importance of planning and adapting to market cycles while maintaining operational efficiencies.
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