Tropical MBA: Entrepreneurship & Founder Lifestyle cover image

#740 The Anti-Agency Agency + High ROI Customer Acquisition

Tropical MBA: Entrepreneurship & Founder Lifestyle

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Creating a Win-Win Situation with Client Deliverables

By leveraging their expertise in funnels, the speaker proposed a mutually beneficial arrangement to a client seeking new deliverables. They suggested creating a front-end product that feeds into the client's core product, covering all advertising costs and receiving all net profits, in addition to 50% of the back end. This strategy operates akin to an affiliate play, allowing the speaker to utilize the client's resources such as their email list and Facebook page for a successful partnership.

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