3min snip

The Diary Of A CEO with Steven Bartlett cover image

E43: Nir Eyal - How to Become Indistractable

The Diary Of A CEO with Steven Bartlett

ADVICE

Ten Minute Rule for Distraction

  • Most people aren't addicted, they're distracted; they use things to avoid uncomfortable feelings.
  • Instead of strict abstinence, use the 'ten minute rule'.
  • When you feel the urge to do something distracting, set a timer for ten minutes.
  • Use that time to acknowledge and explore the underlying feeling with curiosity, not contempt.
  • Often, the urge will subside before the timer goes off, allowing you to return to your task.
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