AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min snip
The High Stakes of Broadcasting the Olympics
The Town with Matthew Belloni
Maximizing Olympic Coverage for Business Growth
The Olympics are crucial for Comcast due to their extensive coverage provided over various platforms, especially Peacock. Comcast's focus is on reversing the declining trend in Olympic viewership, growing Peacock's subscriber base, and reducing losses to make the platform profitable. With billions invested in broadcast rights and increased subscription fees, Comcast aims not only to attract but also retain viewers, as high churn rates remain a challenge for Peacock, making the stakes for the Olympics significantly high for the company's overall business strategy.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode