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Mastering The Art of Sales (on The Ed Mylett Show) Pt. 1 - Oct. ‘23 | Ep 652
The Game w/ Alex Hormozi
Lead Generation Strategy
The core of the lead generation strategy is to utilize existing contacts from email and social media to create a leads list. The initial outreach focuses on personal conversation openers, acknowledging the person, complimenting them, and asking the next question using the ACA framework - Acknowledge, Compliment, Ask. This approach can be customized based on the specific product or service being offered, allowing for a smooth transition into sales conversations.
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