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#134 RobeCurls: From TikTok to Target

The Pitch

NOTE

Protecting Against Counterfeiting Through Legal Measures

Implementing legal strategies such as copyrights, trademarks, and patents, along with contingency law firms, has been instrumental in combating counterfeiting. Despite the large influx of copycats and knock-offs, the use of lawsuits has not only protected the product but also generated an alternative revenue stream.

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