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Obsessing Over Product: The Key to Going from Good to Great (with Lewis Howes) Pt.1 - June ‘22 | Ep 522

The Game with Alex Hormozi

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The Four Variables That Influence the Perception of Value

The main factors that affect the perceived value of a product are the dream outcome, the perceived likelihood of achievement, and the time delay./nThe main thing to remember when pricing a product is to keep in mind the perceived value of the dream outcome, the perceived likelihood of achievement, and the time delay.

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