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The Content Gameplan For Businesses In 2024 | The Dept. Ep. 016
The Dept. w/ Omar El-Takrori
Effective content repurposing strategy for digital marketing
The speaker highlights the effectiveness of repurposing content from YouTube videos to podcasts, reels, emails, and call-to-action copies to optimize engagement and resonate with the audience. The strategy involves creating reels from podcast clips, using those reels to generate email content and using a simple call to action in the email. Additionally, the speaker recommends leveraging email newsletters to share new podcast and YouTube video content, while emphasizing the importance of creating engaging headlines and content that is tailored to the audience's needs.
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