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WHOOP Masterclass with VP of Performance Kristen Holmes
The Neuro Experience
Focus on Internationalization and Product Understanding
The company has a strong focus on internationalization, with Australia being a strategic target for deeper relationships and market expansion. The product, Whoop, is a 24/7 physiological monitoring device that captures extensive biometric data, going beyond just measuring performance to delve into the engineering behind it and how it tracks and measures various metrics.
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