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$100M Leads Audiobook Part 5 – Cold Outreach | Ep 590
The Game w/ Alex Hormozi
Persistence Pays Off
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Engage genuinely with leads by reaching out multiple times and through various channels, demonstrating sincere interest in addressing their needs. Avoid contacting those who have explicitly requested not to be approached again to maintain efficiency and a good reputation. Follow-up serves to compensate for the reality that messages may go unseen or may arrive at inopportune times. Regularly revisiting previous contacts increases the likelihood of engagement, as circumstances and needs can change over time, making your offer more relevant than before.
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