THROWBACK 🍺 The power of 1,000 true fans, with Athletic Brewing’s CEO
The Best One Yet
00:00
Non-Alcoholic Choices: A Mainstream Shift
Younger generations are redefining the perception of non-alcoholic beverages, as high-profile figures from various fields endorse them positively. This cultural shift indicates that non-alcoholic beer is becoming normalized, with no stigma attached. As this cohort reaches legal drinking age, they are likely to select from both alcoholic and non-alcoholic options interchangeably, reflecting a broader acceptance across society.
Transcript
Play full episode
